Pepsi Unveils New Beyonce Promo

Beyonce is definitely going hard in 2013. After debuting her HBO documentary, Life Is But A Dream, to outstanding ratings, the latest from Mrs. Carter is another official Pepsi Promo.

She looks super cute in the animated promo set to hit stores near you.

The Patrick Demarchelier-shot image will appear in stores and on soft drinks pack starting now. Bey said about the image on her FB page, “Pop Art inspires me to Live for NOW.”

Mauro Porcini, Chief Design Officer at PepsiCo, said, “Beyoncé and Pepsi truly achieved the ‘Pepsi Effect’ with this collaboration. It was a joy to discover Beyoncé’s current passion for Pop Art, and together make it come alive in a very contemporary way.”