K-pop has become a five billion industry with popular acts like BTS, BLACKPINK, Super M, and others leading the way. Since 2018 these groups have made their way up the Billboard charts and the genre has seen a nearly 18% revenue growth. How did K-pop explode in America? Billboard explains the rise of K-Pop in the U.S.
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Billboard Explains The Rise of K-Pop In The U.S.