By Jack Barnes
today launches the newest installment of its “We Know Game” campaign with Under Armour, featuring star wide receiver Brandon Marshall and acclaimed hip-hop recording artists T.I. and Quavo. Enjoy this video stream below after the jump.
“We Know Game” is a declaration of Champs Sports’ shared values with its consumers. Champs Sports is committed to equiping its consumers for the win, no matter the landscape they face in life. In the process, Champs Sports will provide platforms for athletes and other celebrities to share their personal stories of perseverance.
Photo Credit: Champs Sports
Inspired by this powerful message, the latest “We Know Game” campaign kicks off nationwide today with a 30 second digital spot entitled, “The Moment” featuring Under Armour athlete, Brandon Marshall. Brandon has become a champion for mental health advocacy, and with this campaign, he shares a personal story about a pivotal moment that helped him to accept his journey and inspire people to similarly embrace their true self expression as they progress in life. Brandon’s message is, “Be Yourself.”
In partnership with T.I and Quavo, Champs Sports reveals an exclusive song inspired by Brandon’s path to greatness titled, “Baller Alert” and now available on Youtube and.
The Under Armour Pursuit collection is featured in the campaign’s digital spot and imagery. The collection includes the Under Armour Pursuit Jacket, Under Armour Pursuit Lux Pants and Under Armour 24/7 Low footwear, which are available for purchase at Champs Sports locations nationwide.
Champs Sports will look to inspire its consumers by bringing to life other athletes’ storytelling moments in future releases of this series.
For more information on the “We Know Game” campaign, visit
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Props to ChampsSports