By Jack Barnes
Virginia Black Whiskey, created by Brent Hocking, three-time winner of Robb Report’s Spirit of the Year Award and Drake, the multi-platinum selling recording artist, just released two video short episodes to promote the brand. The 15 second shorts feature Drake and his father, Dennis Graham, in a sartorial series playing off the Dos Equis “most interesting man in the world” ads. The shorts were co-created by Drake & Brent Hocking and directed by Director X. Enjoy this video stream below after the jump.
Episode 2: Durag
Drake: “Would you want to know who’s not worried about the most interesting man in the world? The realist dude ever..”
Camera pans to Graham
Dennis Graham: “What’s under my do-rag? Another do-rag. Virginia Black. One sip and woo.”