Jay Z & Pharrell’s recent “Entrepreneur” video may have just sparked the next viral social media challenge and its one that is not only the perfect way to close out this last week of Black Business Month, it’s also a great effort to keep the celebration going! It’s called the #BlackEntrepreneurChallenge, and in case you missed it, the effort was launched yesterday by Black business leader, Lamar Tyler, and his network, Traffic Sales and Profit (TSP), to sound the alarm for ALL Black businesses to join in and show off their success even in a pandemic crisis. Enjoy this video stream below after the jump and please share this with friends.
“I felt both inspired and empowered when I saw Jay Z and Pharrell’s ‘Entrepreneur’ video,” says Lamar. “It instantly made me want to showcase the tons of amazing Black entrepreneurs that I know, personally. In the same spirit and popularity of the #DontRushChallenge, what we have created is not about just my network going viral, it’s all about adding fuel to a greater movement that proves Black businesses can WIN in this season of crisis… and opportunity!”
Lamar’s challenge video features just a few of the game-changing businesses in his network as well as a couple kidpreneurs. They include:
Owner of Sassy Jones, who was just recently listed #75 on the 2020 Inc. 5000 list.
Celebrated children’s book author who has sold over 300K self-published books on Amazon.
Founder of Izzy and Liv, home of the Brown Sugar Box, who was also listed on the 2020 Inc. 5000 list.
The Gill Brothers
Collin (14), Ryan (12) and Austin (9), who are the kidpreneur founders of Frerés Branchiaux, a home fragrance and candle company currently sold in retail stores across the country.
Founder of Urban Intellectuals and creator of the popular Black History Flash Cards, over 200K sold.
Founder of GaBBY Bows and Kidpreneur sensation who generated six figures by the time she was in the sixth grade.
Lamar adds, “Success doesn’t stop with us, or those highlighted in Jay Z and Pharrell’s video. There are reports circulating in the media saying that 41% of Black businesses are closing their doors during this pandemic, and while that may be an unfortunate truth for some, that is not the reality for us all. There are just as many who are thriving in this season and it’s time that we change the narrative. My hope with this challenge is to spark a wave of Black business owners, around the world, who can join in and prove just how amazing and successful we are, as a people and a global community, even when the odds are stacked against us.”
On Tuesday, August 4, the New York Fed released a brief on the effects that COVID-19 has had on Black-owned businesses. The report wasn’t too promising; however, Jay Z and Pharrell’s video, as well as Lamar’s challenge, have come at the perfect time to shine a light on the bright side of Black businesses and bring some much needed hope to those who feel like there is none.
I have a passion for blogging about what's trending in Hip Hop, R&B, and Celebrity Entertainment. I'm a huge sports fan; my favorite teams are The NY Knicks & NY Jets. I also enjoy spending time with family, and working hard as hard work pays off.
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