By Jack Barnes
Luc Belaire is hosting a one-day-only retail event in New York City on Friday, October 19, featuring a special guest appearance by recording artist and Belaire brand ambassador Dave East. For the first time ever, Belaire’s limited-edition clothing will be available to the public, including a fashion capsule custom-designed with Dave East in black, pink, white and gold colorways inspired by Belaire’s portfolio: Belaire Rosé, Belaire Luxe, Belaire Gold, and Belaire Luxe Rosé.
This event is part of Belaire’s ongoing initiative to push the status quo as an independent company with original content and unique collaborations and partnerships. This in-demand retail event and fashion capsule reflects the Belaire lifestyle that has become a global phenomenon and the #1 social media presence in the entire sparkling and champagne category.
Since its launch in 2012, the Luc Belaire brand has had a unique crossover from the wine world into fashion, with its “Black Bottle Boys” varsity jackets in particular in heavy demand – though normally Belaire apparel is reserved for its brand ambassadors and VIPs. “Belaire gear is a badge of honor and it’s hard to come by,” explains Belaire brand ambassador Dave East. “If you catch somebody wearing Belaire, ask what’s up. Guaranteed they’re making moves.”
Friday, October 19 | 5-8PM
New York, NY 10032
Purchase any Belaire design to have it signed by Dave East.
Want to submit something? Click Here
Need promotion? Click Here
Let us know what you think in the comment area below.
Liked this post? Subscribe to my RSS feed and get loads more!”