By Jack Barnes
Grammy-Award-winning artist Meghan Trainor, who has inspired millions around the globe with her new female empowerment song, “I’m a Lady” (from “Smurfs: The Lost Village”), is partnering with Fandango FanShop and Sony Pictures Animation on giving back to the community.
Trainor is unveiling her hand-picked “I’m a Lady” apparel available at Fandango FanShop (FandangoFanShop.com), with all FanShop profits supporting Girls Inc. L.A., a chapter of Girls Inc., a leading advocacy organization that inspires all girls to be strong, smart and bold.
The exclusive-to-Fandango FanShop products include T-shirts and a hoodie for women and girls. Items are available in a wide range of sizes – from S to XXL – and celebrate the inspirational message of female empowerment embodied by the “I’m a Lady” anthem.
“Meghan’s apparel and Sony Pictures Animation’s collaboration fit perfectly with FanShop’s goal to provide unique and fan-inspired product,” says Fandango Chief Marketing Officer Adam Rockmore. “FanShop is all about curation, focus, fandom, activating interest in the movies, and immersion in the franchises. The ‘I’m a Lady’ gear will not only engage Trainor and ‘Smurfs’ fans, but the apparel will also spread positive messages and help raise money for Girls Inc. L.A.”
Fandango FanShop, Fandango’s first-ever movie merchandise store, features specially-created collections of unique and exclusive wearables, collectibles, and experiences tied to theatrical releases and beloved movie franchises, including “Guardians of the Galaxy Vol. 2,” “Baywatch,” “Wonder Woman,” and “Despicable Me 3.”
Fandango is the ultimate digital network for all things movies, serving consumers with best-in-class movie information, ticketing to 29,000 screens, movie trailers and original video content for movie discovery, and home entertainment. Its portfolio reaches more than 60 million unique visitors per month, according to comScore, with 205 million app downloads, and includes popular movie properties Flixster, Rotten Tomatoes and the Tomatometer™ rating, and Fandango Movieclips, the No. 1 movie trailers and content channel on YouTube. Its new premium on-demand video service, FandangoNOW offers new release and catalog movies and next-day TV shows on a wide variety of connected, over-the-top (OTT) and mobile devices. Also part of the Fandango family are Latin America’s leading online ticketers, Ingresso.com and Fandango Latin America, formerly Cinepapaya. Movie fans can find Fandango on Facebook at www.facebook.com/fandango, Twitter @Fandango, and many other social platforms.
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