With an irrepressible, manic energy and an ear for lyrical witticisms, Smokepurpp‘s talent speaks for itself. Heading to the home of Stax Records to make some musical history of his own, Purpp mobs in Memphis in “Double,“ his latest video. Produced by Tony Seltzer, “Double” is a minimalist slapper, complete with warped cowbell, underwater synths, and cracking snares–a backdrop on which Purpp paints his sex-crazed bars: “I just want a side b*tch, I don’t want no drama (Drama)/I know that’s yo’ main b*tch, you can meet her mama.” In the video, Purpp takes over the block with Memphis’s teenaged sensation NLE Choppa, who menaces with breakneck bars and sing-songy cadences. Intercut with flashy camera effects and pasted-in cameos from famous figures, the duo gather a crew to storm a local eatery and show off their wild dance moves–even Obama gets down to Smokepurpp. Enjoy this video stream below after the jump and please share this with friends.
“Double” is the latest video from Purpp’s Lost Planet 2.0 EP, following the sci-fi influenced vid for the Kenny Beats-produced “Repeat” and the clip for the plaintive “Remember Me.” Featuring additional appearances from Gunna and Lil Pump, Lost Planet 2.0 streams everywhere via Alamo Records/Interscope.
One of the most popular rappers in South Florida’s cresting wave, Smokepurpp made his name on SoundCloud, building up a loyal following and earning millions of plays on each track. Signed to Alamo/Interscope, in a partnership with Travis Scott’s Cactus Jack Records, Smokepurpp drew mainstream recognition with the release of “Audi,” which earned hundreds of millions of streams on all platforms, including 124 million on Spotify, and earned a Gold certification from the RIAA. His debut mixtape Deadstar, which peaked at #42 on the Billboard 200 in 2017. In 2018, Smokepurpp made another splash with Bless Yo Trap, a full-length collaboration with Grammy-nominated producer Murda Beatz, and earned a spot on XXL’s 2018 Freshman List. Smokepurpp recently performed at Coachella as a member of Gucci Gang along with fellow Floridian Lil Pump and Trap God Gucci Mane, Gucci Gang dazzled festival attendees during a prime slot, performing highlights from the three rappers’ careers.
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Gmbu Throwback: New Project: Smokepurpp – Lost Planet 2.0 [Audio]
Gmbu Throwback: Smokepurpp Announces Lost Planet 2.0 EP Expansion [Music News]