“It’s time to flip and get back to it.” Blicky Gang representer 22Gz links with Wigz for a very rare freestyle. That way! Subscribe to Mass Appeal here: ————–Mass Appeal————– Website: http://massappeal.com Twitter: http://twitter.com/massappeal Instagram: http://instagram.com/massappeal Facebook: http://facebook.com/massappeal What started as a humble graffiti ‘zine in 1996 would soon grow […]

Don’t call YK Osiris a rapper. “I’m a singer,” says the Jacksonville, Florida native who blew up off the viral hit “Valentine” and caught the eye of Def Jam exec Steven Victor. “People try to label me as a rapper. I prefer myself as a young man who’s a ladies’ […]

How well do you know Stefflon Don? The British-Jamaican bad gyal who’s down with Quality Control Music has been mashing up the airwaves with “Hurtin’ Me,” her hit collab with French Montana. During a recent visit to MASS APPEAL HQ, Steff took a moment to break down the science behind […]

“I really can’t explain me being me, cause it’s kinda hard being me,” PeeWee Longway says with a ice-grilled smile. “I just say do your thing. Try to be yourself and unique in your own way…. Definitely don’t follow the Longway style. Uno!” The Atlanta rap genius stopped by MASS […]

“I’ve got eyes in the back of my head,” says RJMRLA. Literally. When he pulled up to MASS APPEAL HQ the artist who helped to heal the DJ Mustard x YG rift back in 2016 had the shape of an eye cut into his hair because he’s “Always watching, always […]

Don’t you ever sleep on Nick Cannon. “I don’t take threats lightly,” says the actor/rapper/comedian/producer. “I don’t negotiate with terrorists.” After exploding out of a small town in North Carolina to build an entertainment empire, Cannon ruffled the NBC peacock’s feathers and ended up leaving ‘America’s Got Talent’ early last […]

“I gotta get Funkadelic on em,” says Dame Grease, producer of crucial tacks for Mase, The Lox, and the whole Ruff Ryders camp. When Dame accepted Mass Appeal’s Rhythm Roulette challenge, we knew we were in for a treat. Although he and his protege Swizz Beatz are known for a […]

Music Video Night made its SXSW debut featuring iAmOther recording artist Buddy. The Compton-born rapper took the audience at Austin’s Blanton Museum of Art through his catalogue of cinematic music videos, featuring direction by Jason Beattie, Ken Koller, Andy Hines, Grams, and even Buddy’s own father. We kicked things off […]

“Prior to doing ‘Acid Rap’ I didn’t really know Chance,” recalls Saba, the producer and rapper who came up as part of Chicago’s Pivot Gang. “He was a fan of me and I was a fan of him. It was mutual respect… We was at the same open mics. He […]

All you wannabe players listen well. SAINT JHN aka “the ghetto Martha Stewart” is here to help step your game up. “Here’s the instruction manual,” SAINt JHN explained, sparking a Padrón during a recent visit to MASS APPEAL HQ. “Bad bitch? Check. Cigar? Check. Silk? Check. Edibles? Check… Pray to […]