Who Is The Cause Of The Dad Hat Trend?

As a nation, we have accepted the fact that dad jeans are in. However, now it looks like we are in for a trifecta of dad approved fashion with dad hats, dad jeans, and dad shoes for the win. What is with this dad fashion that is so in right now?

High water pants and original baseball caps used to never be the norm. However, now you can see all of your favorite rapper, pop stars, and celebrities rocking the dad look. Even the girls are getting in on the dad hat trend. By taking a look at this new trend, we can understand more about how it was started and where it will be headed in the near future.

Hip-Hop’s Acceptance Of The Dad Hat


Rappers from Kanye to Wiz have been spotted on stage and on the streets with dad hats on a regular basis. OVO has even recently released a dad hat for sale at $45. When these poorly embroidered hats used to be only seen by the suburban middle-aged male at a corporate retreat, we can now see these hats by the hundreds at most rap concerts around the country.

Which Celebs Have Been Loving The Dad Hat?


While many of today’s fashion trends are very gender exclusive, the dad hat sees no boundaries. Kim Kardashian, Kendall Jenner, Bella Hadid and Rihanna are some of the hottest names in the entertainment industry right now. It is very easy to spot these A-list celebrities sporting the dad hat look on a regular basis. Even the hottest Victoria’s Secret models, like Miranda Kerr, are sporting the dad hat. It seems as though there isn’t really a set group of people who are wearing the dad look. However, you probably aren’t going to see the older generation like Brad Pitt and George Clooney sporting the dad hat as often as the younger generation. If they are caught wearing a baseball cap, it much more likely it is due to function, not style.

Born Out Of Counter Culture

Lately, there has been a shift in the fashion industry away from glam and back to what celebs like Macklemore call “thrifting”. While most celebrities aren’t going to wear second-hand clothing, the idea of being more unique by straying away from cliche trends was appealing. However, larger clothing manufacturers quickly saw a market where they could make a large profit. What once started as a counter-culture has now quickly become pop culture. This is very similar to the early 90s when grunge quickly became commercialized by corporations. Instead of being the counterculture, bands like Nirvana and clothing companies like Levi made grunge the fashion for a few brief years in the 90s.

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