Why Is New Balance So Popular Right Now? | The Complex Sneakers Podcast

The Complex Sneakers Podcast is co-hosted by Joe La Puma, Brendan Dunne, and Matt Welty. This week, they talk about New Balance’s collaborations and the sustained energy around the brand’s lifestyle sneakers. Beyond from the recent heat by partners like Joe Freshgoods and Salehe Bembury, the co-hosts reflect on the last 15 years of special edition NB collaborations from Solebox, Concepts, Hanon, Burn Rubber, and more. Also, Brendan relives a tense situation in Times Square and Joe plans for a very special dinner.

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0:00 – Start of episode
5:00 – Guys talk Lorenzo G’s new jacket
10:00 – Brendan talks NYC confrontations
15:00 – Welty & Brendan talk false Nike story
20:00 – Premium Pete talk, JLP has some news
25:00 – Ebay Question of the Week
30:00 – Welty and Brendan talk New Balance
35:00 – Dunne talks New Balance 997 x Nonnative collab
40:00 – Welty talks New Balance reaching across cultural lines
45:00 – Guys talk J Crew x New Balance collab
50:00 – Guys talk New Balance 550 popularity
55:00 – Welty on Macklemore wanting a pair of New Balances
1:00:00 – Welty on difference between New Balance & other brands
1:05:00 – Welty talks his ALMOST New Balance collab
1:10:00 – End of episode

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COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports, and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop. #TheComplexSneakerPodcast #NewBalance

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